PLAN YOUR STORE

Your checklist for planning a MUMUSO store in the USA

Turn an initial idea into a proposal the USA team can review. This checklist helps you organize the market, property, budget and operating questions for a single store or a wider retail plan.

Merchandise displays inside a store in the international MUMUSO network
Photography from the international MUMUSO network or collection. Local format and assortment are confirmed for each project.

1. Explain the market and the people behind your proposal

Start with your preferred city and state, your retail or management experience, and who would oversee the store day to day. Explain whether you are considering one location or a phased plan for several stores.

A multi-store proposal should describe how management, staffing and deliveries would be coordinated across locations. You can inquire without having a property; submitting a city or site does not reserve a territory.

2. Build a budget around the proposed US location

The USA franchise overview explains the published annual royalty and the cost areas to discuss. Opening stock, fixtures, property costs and construction depend on the proposed project. Ask for a written breakdown of scope and responsibilities.

Prices or example budgets from another country do not establish US investment terms. Separate one-time opening expenses, recurring fees and operating cash needs so the team can see what your budget covers.

  • Record proposed stock and fixture requirements separately from property and construction costs.
  • Include lease deposits, utilities, systems, staffing and opening communications in your planning questions.
  • Identify delivery, freight and tax assumptions that still need confirmation.
  • Map payment dates against property handover, fit-out and expected deliveries.

3. Prepare a property information sheet

For an identified site, collect its address, floor plan, usable sales and storage areas, current photographs and available lease information. Note frontage visibility, customer access and receiving arrangements.

Describe the surrounding retail mix and when you visited the location. If footfall figures are supplied, record their source, measurement period and the area they cover. Mark missing details as unknown. Our store-location guide gives a fuller comparison framework.

4. Assign owners to the practical work

Questions to review with the team
TopicWhat to review
Store layoutConfirm the proposed design, fixture scope and responsibilities for installation.
Opening inventoryAgree the local assortment, quantities, receiving plan and replenishment questions.
TeamIdentify the manager, recruitment needs, shift coverage and training plan.
SystemsPlan checkout, inventory controls, connectivity and operational testing.
LaunchCoordinate approved brand materials and local communications around confirmed milestones.

5. Use milestones before setting an opening date

Property readiness, project reviews, required approvals, deliveries and staff preparation all affect the schedule. An initial inquiry does not establish an opening date or approve a franchise.

For planning discussions, keep a checklist of completed work, its owner and the next decision needed. Before a proposed opening, confirm the agreed arrangements, site readiness, stock receipt, team training and operational tests. The team can clarify which information is needed for your particular project.

What to include in your first inquiry

Send your preferred city and state, experience, partnership interest, approximate budget and whether you already have premises. If so, include the store size and current condition. Avoid identity documents, bank details or other sensitive information in the initial form.

The website accepts non-binding expressions of interest. Any franchise offer or sale depends on the applicable disclosures, review and written agreements. No territory, opening date, sales level or investment return is promised by submitting a proposal.

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